AI for VARs:
Win More. Bid Smarter. Protect Margin.

If you're a value-added reseller in communications, networking, or IT infrastructure, you know the grind: RFPs pile up, pre-sales time disappears, and pricing pressure squeezes every deal. AI can help—without custom dev or vendor lock-in.

Who This Is For

Value-added resellers in mission-critical communications, networking, unified communications, or IT infrastructure who sell through tenders, RFPs, or relationship-driven deals—and need to move faster without hiring more SEs or compromising on quality.

Pain Point: RFP Overload

You're chasing 5-10 opportunities at once. Reading 200-page RFPs, extracting requirements, and writing custom responses eats 20+ hours per bid.

AI Workflow:

Automated RFP Analysis: Upload the RFP → AI extracts requirements, deadlines, evaluation criteria, and red flags in minutes.

Go/No-Go Scoring: Instant fit analysis based on your win history, capability gaps, and margin targets.

Pain Point: Slow Proposal Turnaround

Every proposal feels custom. Copy-paste from old docs. Scramble for updated pricing. Miss deadlines or submit rushed work.

AI Workflow:

Modular Proposal Library: AI-powered content blocks for common scenarios (network refresh, UC migration, security upgrade).

Smart Assembly: AI suggests relevant modules based on RFP requirements and auto-populates customer specifics.

Pain Point: Margin Whiplash

Pricing decisions happen in spreadsheets under pressure. Discounts vary by rep. You win deals but aren't sure if they're profitable.

AI Workflow:

Win/Loss Pattern Analysis: AI analyzes past bids to identify which deals you win, where you leave money on the table, and where you're undercut.

Pricing Guardrails: Automated alerts when discounts breach margin thresholds + approval workflows for exceptions.

What You Get

  • Opportunity Prioritization Framework: AI-powered scoring to decide which RFPs to chase and which to skip.
  • Reusable Proposal Modules: Pre-built content blocks for common scenarios, customizable in minutes.
  • Margin Protection Tools: Pricing guardrails, competitive analysis, and approval automation.
  • 90-Day Pilot Plan: Start with one use case, measure ROI, scale what works.
  • Enablement & Training: Change management scripts and adoption checkpoints for your sales team.